How to Market your Art: Tips for Artists
When you market your art to the right audience, you gain exposure and connect with people that have similar interests.
This is because there are a lot of artists selling their art pieces and they might not know where to start.
And to make money for your hard work, you need to learn how to market your art using online tools.
Happily, there are many great ways you can use to promote your artwork.
By being creative, you can use the Internet to market your work and start earning good money.
Even though most of these methods are free and very useful, you need to devote your time and effort so they can work for you to earn good money.
If you are just beginning your art career, there are several strategies you can try.
Use several strategies at once or pick one depending on your art and the time you have.
In addition, you need not do everything at once.
Here are some tips on how to market your art.
Tips on how to market your art
Have a blog
If you are looking for ways to promote your art, the first step is to create your own blog.
With a blog, you will be able to promote and sell your art and also provide customer service to your customers.
Even if you have a website that contains all the information about you and your art, the best thing is to have a blog.
With a blog, you will keep your audience updated with current content.
You can have pictures, videos, and articles concerning your art.
Join social media
Today, social media sites such as Facebook, Twitter or Pinterest are platforms almost everyone visits.
Hence, one of the fastest ways to market your art is by joining these popular sites.
Since there are millions of people visiting these sites every day, it is important to ensure you have your presence there.
With a Facebook page, a Twitter account, and a YouTube channel and others, you can market your art pieces quick and get instant feedback on your paintings.
Also, you can drive many people to your website.
Happily, joining these sites is free, simple and quick; All you need is to look for strategies to ensure you have a good number of followers.
Have your own videos
After Google, YouTube is the next big search engine.
This means you cannot ignore it when promoting your products.
And since YouTube deals with videos, you need to ensure your presence is there.
By creating interesting and entertaining videos, you can have many views and also make people visit your blog and website.
You can also have videos in your blog.
Creating great and entertaining videos makes marketing your work easy.
Happily, it is now easy to upload videos in various sites such as YouTube, Facebook, and Twitter.
Have free art eBooks
There are many people looking for information concerning various art topics.
Hence, you can have eBooks to educated people since they have become very popular these days.
They contain great information that can help many people; And by providing them for free, you can increase the number of people visiting your site.
Remember, you are creating eBooks to promote your art; Hence, ensure you include your business information and logo so that people can purchase your products.
Get active in the community
You might not know that getting active in the community can help to promote your art.
When you use your art skills to benefit your community, you can build a reputation.
Since some people in your areas do not know about your work, this is an amazing chance to market to them.
Some activities to promote your products include local schools, charity events, and community projects, among many others.
Keep in mind that marketing is about taking advantage of any unexpected opportunity.
Hence, if you are drawing or painting the local school and someone inquires about your art, take that opportunity.
Submit your posts to various directories
There are several article directories that allow people to submit articles for free.
This means you can increase your credibility by writing high-quality articles and submitting them in such directories.
You can also hire experienced article writers to submit great articles for you every day.
However, ensure you submit them at the right niche to ensure your targeted group of people reads them.
In addition, you need to ensure the information you provide is accurate and relevant to your niche.
Some of the best article directories where you can submit your blog posts include eHow.com, Ezine.com, and Squidoo.com among others.
Take part in various online forums
Another great tip on how to market your art is joining online forums.
Happily, there are several art-related forums where you can join.
Some great forums are free to join while others ask for a fee to ensure that you engage with members.
Hence, ensure you join those that are related to your niche and that can drive traffic to your website.
Taking part in online forums shows you are an expert and you have great skills concerning art.
Since there are many people looking for answers and art products online, you can offer the needed answers and drive traffic back to your site.
Network and Network
Having a great network is one of the best ways to market your art.
A network helps to expose your art to new people and opportunities.
Happily, there are different ways on how you can promote your work through networking.
Some networking strategies include taking part in art organizations, being part of community events, and following up on new and old buyers.
Networking also helps to make friends who can later promote your work.
These are some of the best tips on how you can promote your art. You can combine all of them or use some of them when marking your art products.
If I wanted to promote cartoon drawings, LetsDrawCartoons.com would be the perfect promoting tool.
There are so many wonderful things you can do with a blog, but it takes time and commitment to get the ball rolling.
People need to see the art you create, and the best way to show it to them is by displaying your art pieces through a blog.
Also share your ideas, tips and experience through your blog, people love reading stories about artists and their work.